How To Start An Affiliate Marketing Business In 5 Simple Steps?

Don’t Have Your Own Products? No Worries. Start Your Digital Business Today With Affiliate Marketing Business Model.

The Power of High Ticket Affiliate Marketing.

By Anam Tahir

How To Start An Affiliate Marketing Business

When was the last time when you were watching your favorite drama on TV and all of a sudden ads showed up and you cheered for them?

Le’ me answer that for you.

N.O.N.E.

We all hate things that disturb our time!

We’re living in a stream economy where the current state of Internet is such that you don’t give a damn about when the drama actually gets aired on TV and watch the whole series in one night!

That’s the state we are all in!

The great thing about the way economies behave today is that the nature of buying things has changed a lot.

Many of the traditional ways of selling just don’t work anymore at all such as interruption marketing (the ads aired during the show), cold calling and people being receptive to them.

Now people just hate being ‘told’ what to buy and what not to buy.

They want to feel empowered by ‘choosing’ what to buy. They want to make an informed, educated decision.

They like to search online about the product, go through the features and benefits of the product, reviews by other customers, the company’s presence on social media and so many more variables before making the decision to buy it.

And that too in their own time. Whenever they feel like doing it.

Today you just cannot push them into buying stuff from you through flashy banners, door-to-door marketing or cold calling.

You have to develop your and your brand’s credibility online and earn your potential customers’ trust before making a single sale.

Remember the last time when you wanted to buy that dress from that new corner shop in downtown?

I’m sure you must have first looked for reviews by other customers and then decided to buy it.

People today have access to all the information from all around the world at their fingertips. They’re always looking for one thing or another on the Internet.

This is the reason why learning the skills of digital marketing is not just very important but critical for your business.

If you want your business to survive and not die a pre-mature death in the next five years you’ve got to learn how to do it.

Marketing is the absolute life blood of any business!

You can have the best products in the world but if nobody knows about them you’re doomed.

But what if you don’t have your own products right now and you’re not in a position to create them?

Does that mean you can’t have your own digital business?

Of course you CAN!

That’s when the Affiliate Marketing Business Model comes into play.

WHAT IS AFFILIATE MARKETING?

Affiliate marketing is simply Internet marketing for somebody else’s products instead of your own products.

Affiliate marketing business model works on commissions. Once you become an affiliate member of a company you get paid a given percentage of the sales revenue if someone buys the company’s product through you.

WHY CHOOSE AFFILIATE MARKETING BUSINESS MODEL?

Affiliate marketing is the ultimate business model of all time. If you’re just starting out and you’re short of resources to create your own products in terms of budget, time or whatever reason, this is for you.

Affiliate marketing business model is by far the quickest way to start earning money and that too from the comfort of your home.

An affiliate’s cost of fulfillment is outrageously low!

I’m an affiliate myself. You can rely on my words.

You don’t have to bear the cost of producing products that have great market value. Of course there are costs associated with marketing but these costs are very low as compared to product research and development cost.

You don’t have to go through the stress of creating your own products.

As soon as you buy the affiliate membership you’re ready to go!

The biggest advantage is that you only and solely focus on the marketing side and that’s it.

No employees to take care of.

No overhead costs.

No heavy upfront investment required.

No selling to do.

No after-sales services.

You just promote the product and earn money with every sale.

*Heads up*

It doesn’t mean you don’t have to do the work. If you want to see life changing results you will have to work your face off but you’ll start getting results in much lesser time as compared to starting your own company from scratch.

HOW TO START AN AFFILIATE MARKETING BUSINESS?

Since affiliate marketing business is purely based on internet marketing, it is vital to know the essentials of internet marketing how-to’s.

5  STEPS TO BUILDING A SUCCESSFUL AFFILIATE MARKETING BUSINESS

Step 1: Advertising

The Absolute Life Blood of Any Business!

The very first crucial step in setting up your digital business system is Advertising – Knowing how to get your products and services out there.

There are literally hundreds of ways to advertise and do marketing online. Some are free, some are low cost and some are expensive and very advanced strategies. We’re not getting into them for now.

Example

Just to give you an idea of how it works, if you open up Google and put in any search phrase, let’s say, “How to lose weight”, you’ll see some search results at the top and some at the bottom of the Google page that has green small sign on the left under the title that says ‘Ad’.

The rest of them are organic search results.

Meaning the owners of these websites haven’t paid Google to place their link on the first page. They are showing up because of the number of people visiting that site and Search Engine Optimization (which you don’t need to even think about at this stage).

The beauty of placing an ad, on any platform, be it Facebook, Google or YouTube or any other platform, is that they can be very targeted regarding who gets to see your product.

Example

Let’s talk about Sarah.

Sarah has gained weight over the past couple of years due to her job nature of sitting all day long working in front of the computer.

She is interested in weight loss diets as she thinks it is affecting her dating life. There are very high chances that she is on Facebook and has liked pages that are related to fitness, health and nutrition. 

On the other hand you are a nutritionist residing in New York City and want to sell your services to more and more people in your city who can afford to pay your fee. 

Now when you as an advertiser go to an advertising platform, say Facebook, it will give you the power to go into as many details as possible to describe your ideal customer. 

Now when you will set up an advert on Facebook, you can highly target your audience – that is the people who should see your ad in their newsfeed and desktop feed.

For example, as a nutritionist you can customize your ideal audience to be:

– Females

– 26 to 30 years old

– College graduates

– Working

– Living in New York and suburbs

– Earning $100k + per year

– Interested in health and fitness training

– Interested in photography

– Follow Marie Forleo

Now you can see that it is very likely that your ad will show up to Sarah in her newsfeed.

Since weight gain is her pain point at this time there are very high chances that she will click on your ad.

Once she does that she’ll be taken to your website where you have placed all the information about the services you have to offer.

And not just that you have a ton of free information for her in the form of blog posts where she can read and learn about how to lose weight in a healthy way. 

So, if you’re not marketing your products, be it physical products, information products or services that you offer, you are leaving a big portion, and I mean A Big Portion, of your sales revenue and profits off the table.

Now you can see that it is very likely that your ad will show up to Sarah in her newsfeed.

Since weight gain is her pain point at this time there are very high chances that she will click on your ad.

Once she does that she’ll be taken to your website where you have placed all the information about the services you have to offer.

And not just that you have a ton of free information for her in the form of blog posts where she can read and learn about how to lose weight in a healthy way.

So, if you’re not marketing your products, be it physical products, information products or services that you offer, you are leaving a big portion, and I mean A Big Portion, of your sales revenue and profits off the table.

Step 2: Websites

When it comes to websites, the second most crucial step in online marketing system, there are two types of sites that I want to talk about.

These are the two types that will be of the utmost concern to you when you start out your digital business.

i. Authority Site

This is your content website on which you will have your blog posts published, information about your products, your contact details and who you are.

This is a must-have to provide value to your potential customers and build relationship with them.

Building relationship is the only way to gain their trust which ultimately drives them to buy from you.

Moreover, your authority website is your personal brand and building a personal brand is not an option, it’s necessary.
– It gives you an online space to load with your content and attract people to your websites via social media and search engines. It’s a means to provide value to your potential customers.
– Secondly, you use it to promote the products. It’s like your online real estate, your store front where people can come and not just have a look at what you have got to offer them but meet you, get to know you and contact you.

Your website is a place where you can show case the products that you sell. It can be your own products or the products of another company that you are an affiliate of.

The advantage of this is that it brings transparency to your brand and positioning in the industry. Having your own authority website empowers people to learn more about you and your brand.

The more transparent you are, the more credible resource you are for people and the more sales it will bring in.

ii. Landing Page

This is a single page website. It’s critical to have a landing page when it comes to growing and building your online business.

Simply defined, a landing page is a page where you ask people to give you their email address in exchange of a free valuable product called a lead magnet.

Thanks to the smart online tools and software, you can now build your own websites with a matter of few clicks and get it up and running within hours or a few days. You don’t have to be technical at all to do that.

The best thing about building website is that it’s incredibly cheap. No more do you need to hire a programmer or a coder and spend thousands of dollars to build a website for you.

How that is done that you’ll learn in detail in the upcoming posts.

Step 3: Content Creation – Providing Value To Your Visitors

The word blogging is coined from two words, Web and Logging.

Blogs are a channel for you to educate people. You help them with things they are stuck at.

As mentioned in my previous post, blogging can be done in any form. A write-up, video, imagery, anything.

None of the following self-talk can be accepted as an excuse from you to not to blog.

– “I can’t write well. Not my cup of tea”

– “I’m not a video person. I’m just too shy.”

As far as writing is concerned, if you don’t know how to write, there are a ton of writing experts out there who are willing to do the work for you.

There are many freelance websites to outsource your work such as Fiverr and Upwork. You can hire people to write professional blogs for you.

If you don’t have the budget to hire one, you can always learn the skills to write and then practice.

It will take you longer but remember, anything that’s worth having is worth working for. There are many great websites which share great content writing tips for free such as Copyblogger and Coschedule.

And if you don’t enjoy writing you can create infographics and slides and share that as your blog. There are many free tools for that.

Value driven content can be created in so many ways. You’re not just limited to writing.

As far as videos are concerned, you can totally create awesome videos even if you don’t have the right lights and camera. There are many ways to share content in the form of videos without even showing up yourself on the screen.

You can make animated videos, or just make a video of your screen showing how to do stuff, make slides and do a voice over. There are many websites that enable you to make such videos and at very cheap cost.

YouTube is filled with such content.

Once you’ve set up your site and have started creating content consistently, you have entered in a phase where you become resourceful for others and your site becomes a go-to-place to consume information.

Now, the point is how you can leverage being resourceful?

Well once you have successfully positioned yourself as the one who people can trust, you have earned the privilege of asking people to buy from you.

And that is called Call To Action.

In simple words, CTA is asking people to take an action. And that doesn’t necessarily mean asking them to buy from you in the very first instant. In fact you take them through various stages to finally being able to ask them to buy from you.

CTA can be anything from asking people to leave a comment, share your content or asking them to subscribe to your email list.

Step 4: LIST BUILDING

By list we mean list of email addresses. When someone visits your website you ask them to give their email address in exchange of a lead magnet. And that’s how you build your list of subscribers.

They say money lies in the list.

I believe money lies in the relationship with that list.

Imagine yourself walking down a road with your amazing X product in hand.

Now imagine yourself stopping every person on your way. Tell them stories about how amazing your product is and how it has transformed your life.

Now make a guess. How many will buy from you?

None! Okay may be two or three.

That’s why I can’t stress enough on building relationships first.

First and foremost thing to build relationship with your list is to understand that you are dealing with real human beings.

They are not some robots that you’ll be sending emails to. They are people with emotions. Treat them the way you want others to treat you. Care.

The one thing that you should keep in mind when you’re starting out as a marketer is that, everyone starts with zero subscribers. Everyone has to start from scratch when it comes to list building. Don’t get discouraged. Have patience.

There are vendors out there who offer you to buy lists of subscribers from them. But let me tell you, even if you buy lists of thousands of subscribers none of them will convert.

Why?

Because you don’t have any relationship with them.

People do business with people they know, like and trust.

The list that you just bought are the email addresses of the people who in the first place don’t know who the hell are you. And this single factor automatically wipes off the other two.

Since they don’t know you, why on Earth would they be interested in knowing what products you have to offer, let alone trusting you!

Nobody gives a s*it about what products you have if you don’t have relationship with them.

Growing your list doesn’t mean getting email addresses of as many people as you can.

What you must focus is on getting quality leads. These are the people who are actually interested in your product.

Focus on building quality list by offering your lead magnet to those people who are actually interested in your products.

To find out who those people are you have to build your ideal customer profile.

Step 5: SALES FUNNEL

Having an Integrated Suite of Products

If you start observing the product offerings of the multi-million dollar companies around the world, you’ll notice they all have an integrated suite of products. Meaning they offer products that are related to each other and perfectly fit into each other.

Let’s take Apple for example. Each Apple product perfectly fits into their suite and they are all connected via the cloud. Regardless of which product you purchase, iMac, iPod, iPad or iPhone, they all work seamlessly together via the cloud. They all are connected.

What Does This Have To Do With Your Affiliate Marketing Business?

What that means is that you should find an integrated product suite to promote instead of various standalone products. This will ensure that you keep earning commissions as once people buy one product there are chances that they will keep buying other related products.

Having an integrated suite of products works on the strategy of once a customer, always a customer.

In pure business terms, this integrated suite of products is called the Sales Funnel.

To ensure a good passive income you must become an affiliate of the company that has a good sales funnel.

There are a few good companies out there that offer good affiliate membership program. For example, being an affiliate member of the SFM I get to promote their educational product suite.

When it comes to making money through internet marketing, you must have something really good to sell.

If you want your business to earn you good money, your products must be state-of-the-art products that makes you stand out from your competitors. Your products can be physical or a service but it has to be in-demand to sell to the people you are marketing to.

That sounds somewhat daunting to create such products when you are short on budget. Even if you have great ideas but if you don’t have the resources to give them a real shape and create awesome products the market doesn’t care!

It’s cruel out there.

People are only willing to spend a good amount of money for a product that they think is good enough to give them insane value.

How Can Affiliate Marketing Be Life Changing For You?

The good news is even if you don’t have killer products of your own to sell you don’t have to stop yourself from having your own digital business.

You can totally do it by finding a niche that serves your interest and become an affiliate of the high ticket commission products in that niche.

Find a killer product that you can promote without the hassle of developing, supporting and fulfilling it.

Not only do you get rid of the stress of creating products but you don’t even have to indulge in any sort of pre-sale or after-sale services.

It’s not your headache.

You don’t have to close the sales or provide support to the people who buy from you. You’re just an affiliate and as an affiliate your only job is:

To bring in more customers into the company’s sales funnel by:

– Providing value driven content to the website visitors and

– Marketing the products that you represent.

What Products Can You Sell As An Affiliate Marketer?

The affiliate products can range from physical products to online tools, business opportunities or membership plans for educational sites. It can literally be anything that you can think of. But the key to get successful in the online world as an affiliate lies in finding the high ticket commission products in your niche.

From this, two questions pop up.

What Are High Ticket Commission Products And Why Should You Choose Them?

The answer to make good profits online through affiliate marketing is to sell products that pay out life changing commissions. The products sold on Amazon or Clickbank are not the ones for sure!

The affiliate commissions for products sold on amazon or ebay are as little as few cents to twenty dollars per sale. And that means that in order to make a good living off of that you have to sell thousands of products in a month. Which is nothing less than horse labor.

The key is to sell the products that give you high ticket commissions per sale so that you’re not bound to make thousands of sale to earn a good living. Such products are termed as Massive Transformational Products.

These are the products that provide people with so much value that it is deemed as transformational by them and they can’t wait to take out their credit cards and buy them.

A typical and best example of such a product is Membership plans. Selling Membership plans not only pay you out high commissions, as high as 40% or more but also are recurring – passive income.

They are paid out to you on a regular basis – monthly, quarterly or yearly depending on the nature of the membership plan.

Gone are the days when placing banners were an attraction for your visitors. Now the banner ads are not just ignored by your visitors but they are looked upon as a distraction taking away your readers’ attention from your content – the one thing that you would not want even on your death bed!

If you want to earn life changing commissions, go for High Ticket Affiliate Products.

THE MATH BEHIND HIGH TICKET AFFILIATE MARKETING

This story is about two friends, Sarah and Mary, who’re tired of their jobs and want to live a fulfilling life. They decide to make their living online.

Sarah discovers affiliate marketing. She read a few eBooks about affiliate marketing and bought some online courses for a few bucks that promised to teach her about the in’s and out’s of affiliate marketing.

She thinks she can now make great money by investing no money and very little time and make it big within a matter of few days or weeks.

She decides to buy a $13 eBook on Amazon that pays out $6 as commission per book sold.

Sarah now starts promoting that book by placing banners on her site, through her blog posts and sending emails to her list of prospects.

She tells her friend Mary about affiliate marketing and convinces her to become an affiliate marketer too.

Instead of buying that $13 ebook that will only pays $6 as commission, Mary decides to buy a $2500 yearly membership plan of an online entrepreneurship training company that pays out $1000 as commission per sale. She decides to promote that $2500/year membership as an affiliate member of the company.

Now, Sarah thinks her friend has gone crazy. Why on Earth would someone buy a $2500/year membership plan?

But guess what, good math never loses!

Let’s sink into the math.

Both had set a target of earning $10,000 in their first month of affiliate marketing.

Sarah has to make 1667 sales of that $13 ebook paying $6 as commission per sale whereas Mary only has to make 10 sales to hit the same target of $10,000.

The fun part is yet to come.

Mary won’t only earn that $1000 per sale once and for all. In fact she will get paid $10,000 commission every year as the membership plans of her referrals renew annually.

This means that not only will she earn $10,000 for selling 10 membership plans, in fact she’ll earn $10,000 every year for those 10 members that she had brought in.

She is now entitled to $10,000 passive income each year until a member decides to quit his/her membership plan.

The fun continues.

And let’s assume 3 of those 10 members decide to upgrade their membership plan to a $5000 yearly plan that pays $2000/year as commission instead of $1000 to its affiliates, Mary’s yearly passive income will increase from $10,000 to $13,000.

Now imagine yourself at Sarah’s place.

Close your eyes and think for a second how your life would be if you have to make 1667 sales to earn $10,000 and that too only once. And if you want to earn $10,000 again you’ll have to make 1667 sales of that $13 ebook all over again !

Gosh!

Miserable! Isn’t that so?

And now think of yourself in Mary’s shoes who earns $10,000 as passive income each year from the yearly membership fee paid by her referral members.

Sounds good! Doesn’t it?

As an affiliate marketer promoting High Ticket Commission products is the bottom line if you want to be a success online.

Now let’s just assume that you plan to earn a million dollars.

Now compare selling 100,000 items at $10 to selling 10 items at $4,000. If you sell 10 of your $10 product this month, you’ll make $100. In comparison, by selling 10 items at $4,000 each, you’ve made $40,000.

Can you live on $100 per month? Not likely.

Can you live on $40,000 per month? I surely hope so, or we need to take a serious look at your lifestyle! :p

How about taking care of your customers?

A surprising customer psychology fact is that often the high ticket customers are less demanding and far more realistic.

With a higher ticket item, you obviously need fewer customers which, by nature, means less customer service and fewer paid customer service staff.

As a result, you’ll have lower expenses in selling those higher ticket items.

The fact is, you have to do the same marketing groundwork for either product, low cost and high ticket, both.

You have to lay the foundations, set up autoresponder messages, build a website, get your blog online, do the promotions and all the other things.

So if you’re putting in the same amount of work, doesn’t it make sense to do it for more profits?

Now by no stretch of imagination should you think it’s a piece of cake. You’ve got to put in the hard work. You will have to work your face off but the bottom line is that you make more money from the same work when you sell higher ticket products.

————

Homework

Google the companies that offer High Ticket Affiliate Membership plans.

Make a list of those companies.

Go to their websites. Look for:

What are their products and their features?

What skills set training do they offer you with their membership?

Because skill based will empower you to do any kind of business whenever you want. You won’t be dependent on the existence of the company because you can use the skills that you have learnt.

Beware of the companies that promise quick riches. These are usually pyramid schemes. Beware of them. Please. They’re illegal..

Look for their membership plans and the additional value with each membership.

 Make sure there are no hide away’s. See if they have provided all information.

Go for transparency. The more transparent a company the more credible it is.

Commission structure. Every detail of it. What membership level pays what commissions?

Check their reviews.

 The quality of their products.

Credible companies usually offer free test drive to their potential customers for them to test the system and make an educated decision.

If there’s any free trial, go for that. Test the system and see if it works or not.

Now go and do the work.

AFFILIATE MARKETING FRAMEWORK

THE PROCESS BEHIND AFFILIATE MARKETING BUSINESS MODEL

 

Stage 1

Buy Membership of a High Ticket Affiliate Program

Once you’re done with your research about the high ticket affiliate programs and decided to choose the one that suits you the most, buy their membership.

What level of membership you want to buy, totally depends on your readiness. You can start off with the free access or directly jump to the highest level. It’s totally up to you.

Stage 2

You get access to the dashboard where you have affiliate links ready for you.

Stage 3

The company system consultant will reach you out and explain all the how-to’s.

Stage 4

You get access to the company’s training. Now every company has its own way of training. Here, at SFM there are five starting out modules and weekly webinars on various topics.

Stage 5

You build your website.

With the latest website developing software it’s just a matter of few clicks, drag and drop. So, don’t worry about that J

Stage 6

You already have your affiliate links. You have built your website. You have your landing page. And now that you have gotten your training, you start promoting your affiliate links.

The most necessary thing to promote your affiliate link is to produce quality content. Write blogs or make video or do whatever, but do it consistently.

Stage 7

The next thing is to promote your affiliate link through your content. And the content promotion is done via distribution, organic and paid, both.

You can promote your affiliate links via several marketing strategies, such as Google AdWords, Search Engine Optimization, Social Media Marketing, etc.

But whatever it is, stick to one method. Focus on one strategy for at least one year.

Stage 8

When somebody reads your content or sees your ad, and clicks on the link, your visitor will be taken through the process that I will just demonstrate below.

REAL LIFE DEMONSTRATION

 

i. Go to the homepage of this website (entrepedi101.com).

You’ll see a slider as the first thing on the home page.

The slider has some details of what this website is all about. At the bottom of the slide you’ll see a button saying “30 Day Free Trial”.

ii. Now as you click on that button, a new tab will open and you’ll be redirected to a new page.

That page is called the Landing Page. You’ll be asked to enter your name and email address to get access. 

Once you enter your name and email and click the button, your name goes into my list of subscribers.

You will instantly get the 1st video of the 7 Day Video bootcamp series that comes with the package of Free Trial.

That button that you just clicked has my affiliate link. Hence, when you clicked on it, it was my affiliate link that popped open in the new tab.

iii. Once you’ve entered your name and email address and click the button you’ll be redirected to a new page called the Thank You Page or the Sales Page.

Here you get to meet my mentor, the cofounder of the SFM, Stuart Ross.

iv. Right under his video, you see a button that asks you to “Start Your Free Test Drive”

v. As you click on it you’re asked to sign up.

vi. As you click the sign up button you’re taken to the Free Trial Cart Page where you’re asked to create your free account and enter the credit card details so that after your 30 day free trial is over, you’ll pay $25/month.

 

vii. There you go! You’re now a member of the Six Figure Mentors. And since you went through all this process via my affiliate link, you’ll be my referral to the company and your name will appear in my dashboard under My Referrals.

————

So did you do your homework and make the list of the companies?

If you have any confusions don’t forget to ask me.

————

Coming Up Next

In the next post, you’ll learn how to create a website with few simple clicks.

Stay tuned. Until then, take care. 🙂

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